Just what the heck does that mean?

Well, I pump every ounce of experience from my 14 years as a successful and award-winning journalist into getting you – business owners and leaders – heaps of positive media exposure.

Known as earned media, this kind of exposure can boost your business, increase your client base and solidify your presence in the market.

Media coverage can establish your position as a thought-leader or influencer, and open doors to new opportunities – locally, nationally and internationally.

Earned media is vital for marketers, start-up founders and small business owners too.

I take the anxiety out of media relations and aim to make media relations mainstream and accessible for all newsworthy businesses.

Oh yeah, that! What is newsworthy?

These are the angles and talking points that will open newsroom doors to your stories. I can see a news story from a mile away! And if you’re not newsworthy, I can help you become newsworthy for all the right reasons.


1: I will personally develop your key messages with you so you can fully understand and communicate the power of your presence in the market.

2: I will throw my 14 years of experience as a successful, award-winning journalist into your strategic media plan, extracting the earned media GOLD from your business, because I know what’s newsworthy about your business.

3: I will personally push your message into local and national media, using my industry knowledge and contacts. I’m already doing it for my clients – with stories every other day in everything from NZ Business to Woman’s Weekly, the Herald, Stuff and local and regional papers – and their online outlets.

4: I will coach you as we go so that you will become rock solid to drive your own earned media with confidence and conviction.


You have to get up off your ass and do the right, suggested things to make the right things happen.

If this resonates with you, we should work together!

Get in touch here and tell me what I want to hear, that you’re going to get off your bum and make this happen with me!

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